AI and Analytics: Unlocking B2B Prospecting Potential with User Intent Data
User Intent Data – In a B2B context
'User intent data' are digital clues people leave across the...
Topic
AI (4)
AI-Powered B2B Content Personalization Based on Live User Intent
Introduction
Traditionally, content management systems managed both B2B and back-office platforms....
Artificial Intelligence in Digital Process Automation
Business process management
Business processes are (people or system) activities and information...
What is B2B Predictive Prospecting?: A Guide for B2B Marketers
What is B2B Predictive Prospecting?: A Definitive Guide for B2B Marketers
Predictive prospecting...
Predictive Lead Scoring: How to Zero in on Your Prospects' Budget
Budget information is essential to increase predictive lead scoring accuracy
In an ideal world,...
What Does Predictive Lead Scoring Mean for Your Business?
Using intelligence to identify and predict quality leads
The success of any business relies upon...